I wanted to share with you a recent vlog by OhCurt, one of the vloggers I met during a meet-up in Santa Monica several months ago. Though Curt's not a video professional, he has a great sense of story. His recent vlog, "Green," is about his decision to leave Los Angeles in search of greener pastures in Northern California.
Look at the video, and you'll notice classic storytelling. There's a beginning, a middle and an end in the vlog, even though it's just under three and a half minutes. First, Curt makes a decision: he needs to leave Los Angeles. Then, he heads out on the road and ponders the process of making the huge decision to leave his hometown. Finally, he comes to a conclusion and expresses some peace of mind about the path he's now pursuing.
It's a simple, direct story - a lesson that can be applied in whatever type of video you're creating online, even if it's just a couple of minutes long.
Curt's got a wonderful ability to both, ask a question and answer it, each in a non-threatening, straightforward way that allows the viewer to make a text-to-self connection and feel that he's talking directly to them.
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