Will Massenburg is,
indeed, a creative soul. His
Twitter account describes him as "Director/Cartoonist/Geek/Flawed
Genius/Blogger/Tech Enthusiast/Apple Fan/Video Maker/Podcaster/Movie
Lover." By day, he's a
professional graphic artist - by his own description, he's naturally quiet and
reserved. It's almost like Clark Kent and Superman - Superman being his YouTube
personality. Superman was on full display during my recent Vlogger Interview,
as Will greeted me in a full Halloween disguise.
On his YouTube channel, Will is UNreserved, outward, funny, irreverent - and sometimes downright wacky -
he's clearly having a great time.
"Vlogging waas something that I got into that sort of
opened me up, and exposed me to the world, I guess - and here I am!"
Will's background as a graphic artist really shines in even his
simplest "walking vlogs," shot using a serious of gadgets and
contraptions that allow him to suspend his camera beyond arm's length in front of him, shooting back to give
the viewer perspective that includes a wide vista of the scene behind him, and
making each video a visual - as well as informational - experience.
"When I first started YouTube, I didn't understand the
whole vlogging thing. I thought it
was kind of crazy. You're exposing yourself, you're talking about your life.
Some of them can be boring, some exciting, comical. But the more I got into it, the more I understood the whole
concept of vlogging... I started understanding the little communities inside
YouTube by just watching a lot of videos.
I started commenting on videos, rating them, subscribing to people, and
that's how I started building my own little community, or fitting into a
community.
Will doesn't tell many people that he's on YouTube. The idea of vlogging is still alien to
most outside the online community.
They think "it's just this crazy site, where you see these crazy
videos and things like that. I get
the question, "Why are you on YouTube? What are you doing on YouTube? Why are you videotaping yourself, why are you talking
to a camera?"
Part of Will's motivation is in the technology. He loves the editing, music - the
overall process of putting a video together. He also appreciates the personal challenge, "The more and more I do it, the comfortable I feel in front
of people. I'm basically shy, and
vlogging kind of brings me out and makes me more of a social butterfly. I know it's kind of hard to believe, I
guy who's wearing a silly hat, saying crazy things, but - nobody's watching
right now. If I was in front of a crowd of people, I would
probably just freeze up."
Will summed up his love for vlogging in a simple, but universal
expression:
"I feel like a kid in a candy store."
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