Thursday, May 1, 2014
B.R.A.G. Medallion," a reader-curated recognition for independently-published novels in numerous genres.
Reviews, recognition and acceptance, of course, is always appreciated, particularly by a first-time novelist like myself. Recognition from B.R.A.G., the Book Readers Appreciation Group, is particularly meaningful. It represents a direct connection with readers at large, which is one of the greatest joys I've found in this experience.
This recognition comes along at a great time, too. I'm in the latter stages of writing the (as yet unnamed) follow-up to "Food Chain" (with a launch date, hopefully, sometime this fall). This is naturally a great marketing tool as I work on the next volume in Alexander's tale.
B.R.A.G. is a great resource. It comes with a number of advantages, including a social media campaign, an active website, interview opportunities, and more - if you're an author, or a reader that would like to contribute your services, it's worth checking out. They also have a Facebook page. I intend to take full advantage of the program.
Marketing has been the greatest challenge in bringing "Food Chain" to an audience. I've been experimenting with a variety of approaches over the past year. I've had good reaction to the book, but I haven't found the "breakthrough" approach to push it to a larger audience.
I keep in mind my friend Lynette Privatsky's suggestion that marketing "Food Chain" will be a slow burn.